The questions you ask before a project starts determine how it goes. This template covers everything: – client background – Project scope – Visual direction – Content & materials – Timeline – Budget – Usage & licensing Use it on discovery calls, send it to clients, or fill it out for yourself!

Your portfolio is the first thing clients see. Make it answer the right questions! What's inside: – Who you're for – right clients recognise themselves – The right work – projects that attract – Case study structure – explain what you solved – Presentation basics – signal professionalism – CTA – why most portfolios skip this – Master checklist – score and see what to fix

Not every red flag means walk away – but every red flag means pay attention. This checklist helps you recognize warning signs early – before a bad project becomes your problem. 27 specific red flags across 5 categories: – During the first conversation – Budget & payment – Scope & expectations – Communication & process – Respect & boundaries – Plus a simple decision framework