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Good Work Isn't Enough – 7 pages on what clients actually notice, and why it determines whether they come back.

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  • Jul 1

Behind the Lines | #4 - Yan Aftimus Rosa, CD & Founder of the Prime Motion studio

    Short & honest interviews with creatives
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    • Jun 10

    Stability – freelance vs full-time

      What two full-time jobs in the industry and years of freelancing taught me about what "stable" actually means.
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      • May 27

      Artist's Notes | May 2026

        Updates, projects, plans, and one or two things nobody knows about yet
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        Character with a pencil

        • May 13

        Test tasks: Should I stay or should I go?

          Why I almost did free work for a big brand and what stopped me.
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          Illustration of a hand holding a pink pencil and a microphone, set against a purple background. Surrounding flowers add a whimsical touch.

          • Apr 29

          A week in freelance: the unfiltered version

            What actually happens between checking email 47 times and working at 11pm on a Thursday.
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            • Apr 16

            Here's how I pitch to clients and get responses

              My pitching strategy for cold email outreach and real email templates that actually work for me.
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              • Apr 16

              Micro-habits that led to macro-results

                How consistent small practices transformed my design business and can transform yours too
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                • Apr 16

                Ask Me Anything: Your Q's, My A's | #1

                  Quick 'Ask Me Anything' session.
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                  • Apr 16

                  Year in review 2024

                    My biggest design failures and what they taught me.
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                    • Apr 16

                    Dealing with burnout

                      What to do? How to start drawing again? How I cope?
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                      • Apr 16

                      Artist's Notes | January 2025

                        What's new this January? Agency news, current projects, and honest freelance stories.
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                        • Apr 16

                        Client Inquiry Stats for 2024

                          Where my clients came from, what types of work were most requested, profit breakdown, and how inquiries evolved throughout the year.
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